Why Instagram Stories must be a part of your social media strategy
Instagram Stories are a powerful tool for, yes, storytelling. They’re also emerging as a compelling paid channel within enterprise digital marketing. Stories produce high levels of user engagement and are helping to drive steady growth in time spent on the...
Father’s Day 2019: Here are some of our favorite social campaigns this year
We work with many brands on developing brand and product stories that help transform their identity and presence. We also work with them to connect with their customers through targeted placements across online channels. We are programmed to look with a curious (and...
3 metrics in paid social media advertising that brands should consider in 2019
Oftentimes, brands treat paid social media as they would traditional direct response channels – looking exclusively at bottom-funnel results without considering social’s unique strengths. In the end, of course, all of your digital marketing platforms should...