The 3 content types your banking website needs right now
Be honest: How well does your enterprise content strategy match your customers’ needs? It’s likely that your site already features high-quality content on your acquisition pages. Many tools are available to help marketers refine calls to action, A/B test...
How to win in SEO with Google’s Fact Checkers
You may know that some media websites use what’s called a “fact checker”. Fact checkers verify the claim that an article or web page is making with external resources like other articles, PDFs, or web-documented evidence. Following a recent algorithm...
Redesigning your bank website for SEO in 2019
Are you planning a banking website revamp in 2019? Whatever your business reasons for undertaking your bank website redesign are, remember that user experience is important, but it’s not all that matters. Search engine optimization (SEO) is just as much of a necessity...