Team iQuanti
Digital Marketing Insights from : Team iQuanti
MediaPost: How Advertisers Could Offer Blockchain Payments to Consumers
Will people one day get paid to view online ads? Blockchain could make advertiser-to-consumer payments a reality, iQuanti CEO Sastry Rachakonda writes in MediaPost. And blockchain payments are just one way digital marketing will be upended by the technology, Sastry... read more
E-Commerce Times: In Wake of Scandal, Facebook User Growth May Slow
Facebook user growth could slow in the wake of the company’s data privacy scandal, iQuanti’s Michael Bertini warns in E-Commerce Times. Given that it’s not clear whether other exploit opportunities exist, consumers may become more wary about posting... read more
Econtent: What Marketers Can Do to Manage Facebook Algorithm Changes
As it gets tougher to generate organic views on Facebook, iQuanti strategist Michael Bertini tells Econtent, marketers may want to double down on the search channel. Coding pages in AMP can provide the same kind of seamless browsing experience that Facebook offers,... read more