Team iQuanti
Digital Marketing Insights from : Team iQuanti
3 metrics in paid social media advertising that brands should consider in 2019
Oftentimes, brands treat paid social media as they would traditional direct response channels – looking exclusively at bottom-funnel results without considering social’s unique strengths. In the end, of course, all of your digital marketing platforms should... read more
Street Fight: Voice marketing starts with smart SEO
More than a quarter of American adults regularly use a smart speaker to play music, control their home electronics and conduct searches. Yet fewer than 4% of businesses provide correct information to voice search users – suggesting that there’s a largely... read more
An SEO’s guide to 5 essential elements of enterprise content strategy
Content serves a multitude of purposes within enterprise digital marketing. A good enterprise content strategy enhances SEO for key acquisition terms and helps marketers build links. It can also support the buyer journey from the earliest stage (awareness) all the way... read more