Overview

In today’s evolving search landscape, ranking for the traditional ten blue links is no longer enough. With AI-powered search, featured snippets, People Also Ask (PAA), and Google’s Search Generative Experience (SGE), organic visibility is now about securing the right “shelf-space” across multiple search touchpoints.

Watch this on-demand webinar where Wayne Cichanski, Vice President of Search & Site Experience at iQuanti, unpacks SEO 2.0—an approach that goes beyond rankings to systematically identify and capture the search real estate that matters.  

Learn how brands can optimize for high-intent moments, leverage structured data, and align content strategies to dominate AI-driven search experiences. 

This on-demand webinar provides a data-driven framework for navigating search volatility and ensuring your brand remains discoverable in an era of dynamic, multi-faceted search results. 

  • How to analyze and capture search shelf-space across evolving SERP features.
  • A data-driven SEO 2.0 framework to optimize for visibility, engagement, and conversion.